10 Things to Consider When Choosing a Location for Your Business

Before you start shopping for business space, you need to have a clear picture of what you must have, what you’d like to have, what you absolutely won’t tolerate and how much you’re able to pay. Developing that picture can be a time-consuming process that's both exciting and tedious, but it’s essential you give it the attention it deserves. While many startup mistakes can be corrected later on, a poor choice of location is sometimes impossible to repair.

Be systematic and realistic as you consider the following 10 location points.

A Startup's Guide to Micro-influencers

Celebrity influence doesn’t come cheap. Macro-influencers with massive followings could probably get away with charging two months’ payroll to promote awareness of your brand among their millions of followers. But, take heart: Set your sights a bit lower and you'll be able to widen your reach and get better uptake for less money.
First, understand who micro-influencers are: the everyday social account gurus who are passionate about their topics.

5 Tips to Help You Overcome Startup Struggles

Startups are not all unicorns and IPOs. The startup struggle is real.

You ever see that image about success with the straight arrow going up on the left that reads, “What people think it looks like,” and then a squiggly arrow on the right that wraps itself in loops and looks like a mess and states, “What it really looks like”? The more experienced I get, the more real that depiction becomes.

I’m not here to write about watered-down BS than can be found in any self-help book. I want to keep it real with you, as I’m interested in building authentic, genuine business relationships with all of my readers. It’s the reason why I write about my personal struggles (How My Life As An Entrepreneur Shaped My Time In Prison, 3 Lessons Learned From My Failed Business With A Guy I Met On Craigslist and 6 Life Hacks Learned In Prison That Will Maximize Your Productivity), not just my success.